(1) Google Bait
I don't intentionally write Google bait, but the vast majority of daily hits come here from Google. They come looking for images of steampunk, board games, Lord of the Rings, Dune, and various classic novels (assuming those last two are students looking for an easy book report: let me know what grade I'm getting, m'kay, guys?).
(2) Getting an Agent
Writers who read blogs are interested in a couple of things, and one of them is seeing other writers succeed. I started this blog as a narrative of my journey, and though the narrative is really slow and plodding, people notice when critical plot events happen. (Well, mostly. Note the lack of growth when I got published in BCS.)
(3) Content People Talk About
Before I got an agent, blog growth jumped around September 2011. Sometimes posts just hit a nerve, and then people link them so they can hit more nerves. For me, some of those posts were: Why Haven't You Self-Published Yet, What Do Agents Owe You, and Writing When You Hate Writing.
WHAT GETS READERS
Hits don't mean readers. All those folks who found me on a Google image search are unlikely to stick around for more. I think the Google hits from that one steampunk post prove that.
Even hits from getting an agent don't automatically mean readers. Honestly, a lot of the growth since December is due to other nerve-striking posts: The Offer I Turned Down, What Makes a Query Letter Awesome, The Thing About Rue and Racism, etc.
So what do I think gets readers? Content People Talk About.
But how to write content people talk about . . . Heck, I don't know. For every post that got retweeted, there were a dozen or so that only you (my loyal readers) noticed. If I knew how to hit a nerve every time, I'd be rich.
I do know this:
- Know your audience (from the post titles, clearly my audience is writers).
- Write stuff nobody else is writing.
- Write you.
What do you think? How did you find this blog, and why do you stick around?